Best Influencer Marketing agencies

Explore the top influencer marketing agencies for startups in 2025.
In today’s highly competitive digital environment, influencer marketing has emerged as a key strategy for brands seeking authentic connections with their target audiences. Numerous agencies specialize in this marketing approach, each bringing distinctive capabilities and tailored services to various market segments. Among these agencies, Traction uniquely distinguishes itself by exclusively focusing on influencer marketing and Meta Ads for B2C startups, offering contractual guarantees on minimum view counts—a distinctive commitment within the industry.

Viral Nation

Headquarters: Toronto, Canada
Specialization: Full-service influencer marketing
Notable Clients: Microsoft, Uber, Amazon
Overview: Viral Nation provides comprehensive influencer marketing services, utilizing AI-driven analytics to manage end-to-end campaigns. The agency is adept across multiple platforms, enabling brands to effectively engage with diverse audiences.

The Influencer Marketing Factory

Headquarters: Miami, USA
Specialization: TikTok and Gen Z campaigns
Notable Clients: Google, Snapchat, Universal Music
Overview: Specializing in viral content strategies, The Influencer Marketing Factory excels in targeting younger demographics, particularly Gen Z, through innovative TikTok campaigns that effectively amplify brand messages.

Traction

Headquarters: Buenos Aires, Argentina
Specialization: Influencer marketing and Meta Ads exclusively for B2C startups
Notable Clients: Bookster, BoldVoice(YC), Broadmind
Overview: Traction delivers targeted marketing solutions, combining influencer partnerships with precision Meta advertising. They uniquely provide contractual guarantees on minimum view counts, ensuring measurable outcomes and reliable growth for startups.

Obviously

Headquarters: New York, USA
Specialization: Scalable influencer campaigns
Notable Clients: L’Oréal, Ulta Beauty, Google
Overview: Known for managing large-scale influencer initiatives, Obviously leverages an extensive influencer network and streamlined campaign tracking tools, ensuring broad reach and consistent audience engagement.

Carusele

Headquarters: Raleigh, USA
Specialization: Data-driven influencer marketing
Notable Clients: Lowe’s, Walgreens, Kroger
Overview: Carusele prioritizes performance-driven campaigns, focusing on content amplification to optimize reach and engagement. Their data-centric strategies guarantee measurable results and insights.

Social Shepherd

Headquarters: Bath, UK
Specialization: Analytics-driven influencer campaigns
Notable Clients: Brands seeking data-centric influencer marketing
Overview: Social Shepherd emphasizes influencer marketing backed by robust analytics, helping brands achieve strategic objectives through measurable performance and optimized campaigns.

IZEA

Headquarters: Orlando, USA
Specialization: Large-scale influencer collaborations
Notable Clients: Enterprise and Fortune 500 companies
Overview: IZEA operates a self-service influencer marketplace tailored for large enterprises, simplifying the process of connecting brands with a vast pool of influencers for extensive collaboration efforts.

NoGood Agency

Headquarters: New York, USA
Specialization: Growth-oriented influencer marketing
Notable Clients: Brands prioritizing ROI and performance
Overview: NoGood Agency offers data-driven influencer marketing services with a strong focus on growth, ensuring campaigns directly translate into measurable business outcomes.

Why Traction stands out?

While each influencer marketing agency offers unique strengths, Traction distinctly focuses on B2C startups, providing targeted Meta Ads integration alongside influencer collaborations. Their contractual guarantees on minimum view counts underscore their commitment to delivering measurable and assured exposure, setting them apart within the competitive influencer marketing landscape.By carefully considering these specialized agencies, brands can strategically select the most aligned partner to maximize their marketing impact and achieve sustained growth.